Silver Shield Campaign Launches Sept. 13 with Scam Awareness Training


Sept. 11, 2017

News Highlights

  • Silver Shield aims to educate various groups in the county – older adult communities, families of seniors, community residents, caregivers and the general public – on issues that may be of interest to this target population.
  • Initially the campaign will be focusing on local scams – what they look like, who they impact and how to avoid being a target.
  • News conference begins at 9:30 a.m. on Sept. 13, followed by a free training on how to recognize and avoid scams.

A new, all-inclusive anti-scam campaign is underway in Fairfax County to help educate the community and stop scammers who prey on older adults and vulnerable residents in their tracks. The program, part of the county’s new “Silver Shield” campaign, will launch on Sept. 13 with a scam awareness presentation and open house at Lincolnia Senior Center, 4710 North Chambliss Street in Alexandria.

Mason District Supervisor Penny Gross will introduce the Silver Shield campaign at a news conference set for 9:30 a.m. Also speaking will be Springfield District Supervisor Pat Herrity and Fairfax County officials from the Police Department (PD), Department of Family Services, Land Development Services (LDS) and the Department of Cable and Consumer Services (DCCS). A police officer will also share stories about local cases and their impact on residents.

“Every year I hear from elderly constituents, or their family members, with horror stories about losing thousands of dollars to scammers -- often from phone calls that seem to be valid, but are simply crooks seeking to scare them and steal their money,” says Gross. “Protecting our senior citizens starts with education, like Silver Shield, for them and their family members.”

From 10:45 to 11:45 a.m., staff from PD, LDS and DCCS will provide a free training for residents on how to recognize and avoid scams. The Lincolnia Senior Center will also be hosting Senior Safety Day, an event highlighting services and safety information for older adults. The public is invited.

The main goal of the Silver Shield campaign is to educate various groups in the county – older adult communities, families of seniors, community residents, caregivers and the general public – on issues that may be of interest to this target population. To start, the campaign will be focusing on local scams – what they look like, who they impact and how to avoid being a target. The effort will focus on providing clear, accurate and timely information via the Fairfax County website, social media, local newsletters (including the Golden Gazette) and more. Public meetings and discussions will also be a large component of the Silver Shield campaign.

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